Freight forwarders can capitalise on the rise of cross-border e-commerce in the following ways:

1. Technology and automation: Freight forwarders can leverage technology and automation to streamline cross-border e-commerce shipments. For example, they can use online platforms to provide customers with real-time tracking information and automate customs clearance processes.

2. Specialisation: Freight forwarders can specialise in certain niches, such as high-value or perishable goods, to differentiate themselves from competitors and offer value-added services that cater to specific e-commerce markets.

3. Collaborations and partnerships: Freight forwarders can collaborate with e-commerce platforms, logistics providers, and other players in the supply chain to offer end-to-end solutions for cross-border e-commerce shipments. For instance, they can partner with last-mile delivery providers to offer door-to-door delivery services.

4. Compliance: Freight forwarders need to ensure compliance with customs regulations, documentation requirements, and other legal requirements for cross-border e-commerce shipments. By staying up-to-date with regulations and offering compliance-related services to customers, they can build trust and credibility in the market.

5. Customer service: Freight forwarders can differentiate themselves by offering excellent customer service to e-commerce customers. This can include providing timely and accurate information about shipments, proactively addressing any issues that arise, and offering flexible delivery options to meet customers' needs.

Logipulse is a cloud-based freight forwarding software that helps freight forwarders manage their operations more efficiently. The software provides end-to-end solutions for various aspects of freight forwarding, such as quoting, booking, tracking, invoicing, and reporting.